'Cornerstone' by the Arctic Monkeys is a particularly unconventional video. The subtle humour of the video contradicts the track itself. In the video, Alex Turner, the singer of the band, is standing in front of a white screen and wearing an old-fashioned cassette player and headphones, along with a turtleneck jumper. The fact that there is no editing in the video gives the feeling it was produced in these earlier years. There are no cuts, however when a closeup is necessary, the performer steps closer to the camera. There are certain conventions followed but in an unusual way such as the singer of the band performing the song and close-ups, mid-shots and props are featured. However, the video does not represent the band who are an English indie rock band.
The band are regarded as one of the most prominent bands to be part of the post-punk revival in the UK, after achieving commercial success and spawning two number one singles with their debut album. If someone who was unaware of the band watched this video, it would draw different perceptions of the band as to if they watched one of their other videos such as 'R U Mine?' Which is in black and white, and uses many continuous camera editing at the beginning but then changes to a typical band performance nearer the end. In a similar way to the previous video, they are miming to their own song as if they were singing along to the radio which creates an element of humour. The flickering of the camera also gives it an aged feeling as if made on film.